Measurable success in the global marketplace begins with an expert understanding of international protocols, practices, and cultural cues. Without it, businesses and organizations cannot develop a competitive network of customers, suppliers, and, most important, talent.

Kiss, Bow, or Shake Hands delivers essential knowledge for business people who are working abroad, traveling for business, or managing global teams from a domestic location. It empowers people to open borders, minds, and markets in more than 60 countries around the world. Each comprehensive country profile includes:

• Country Background - history, government, language, cultural viewpoint
• Tips on Doing Business - local style, typical business values
• Cultural Orientation - cognitive styles, values, decision making
• Cultural IQ Quiz - avoid costly faux pas (If presented with a gift in China, is it considered rude not to open it in front of your hosts?)
• Know Before You Go - streaming weather, driving orientation, getting around
• Protocol - greetings, forms of address, dress, dining, gifting conventions
• Business Practices - importance of punctuality, negotiation practices, entertaining
• Cultural Notes - dos and don’ts for conversations, common misunderstandings
• Key Phrases in Local Languages - with audio to ensure correct pronunciation Holidays – Up-to-date calendar of official holidays
• Downloadable Content - that gives easy, portable access to these and other features anywhere in the world

Technology:

Kiss, Bow or Shake Hands is powered by Crowd Wisdom^TM , a powerful, scalable, simple-to-use learning platform that is compliant to major elearning standards, SCORM and AICC.

The site can offer alternate access for the disabled and impaired to comply with W3C accessibility standards and Section 508 of the US Rehabilitation Act. The product is available as a single sign-on stand alone product via a widget on the organization’s intranet, through the internet via an assigned password, or as a link through an organization’s existing LMS.

Terri Morrison

Terri Morrison is the coauthor of nine books on global business, including the award-winning Kiss, Bow, or Shake Hands®: The Bestselling Guide to Doing Business in More Than Sixty Countries and Kiss, Bow, or Shake Hands®: Sales & Marketing. Her books have sold more than 400,000 copies, and have been translated into multiple languages, from Mandarin and Russian to Korean and Estonian. Kiss, Bow, or Shake Hands® is among Inc.com’s "7 Best Books on How to Negotiate" and was on both BusinessWeek’s and Library Journal’s “Best Business Book” lists.

Terri Morrison is president of Getting Through Customs, a training and research firm for international business travelers. An in-demand speaker, she offers programs on intercultural communications, global marketing and sales, diversity, and globalization to business, governmental, and academic audiences. Her clients include AT&T, Accenture, American Airlines, American Express, ARI Fleet, BAE, Boeing, Campbell’s Soup, Cisco, Deloitte & Touche, DuPont, Ernst & Young, FedEx, Franklin Templeton, HP, IBM, Kronos, Marriott, Microsoft, NATO, Orbitz, Pepsi, and UTC.

She has appeared on CNN, CNBC, Bloomberg, and repeatedly on NPR and the BBC. She has been quoted in the Wall Street Journal, Asia Times, Investor’s Weekly, USA Today, the Washington Post, the Los Angeles Times, the Philadelphia Inquirer, Fast Company, National Geographic Adventure, ESPN, Business 24/7, Inc., Fortune, Huffington Post, and more.

McGraw-Hill and Ms. Morrison have partnered to offer Kiss, Bow, or Shake Hands® Digital, the definitive e-learning resource for international business etiquette, global business and social practices, cognitive styles, and export and travel information.

For more information, please visit www.getcustoms.com or contact Terri at TerriMorrison@getcustoms.com